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Flippin's Pain's ambitious campaign in north east England strikes gold at partnership awards event
Physiotherapist Cormac Ryan was celebrating last week (22 March) when a pain awareness initiative that’s close to his heart received a gold award at a prestigious HSJ Partnership Awards 2024 ceremony in London.
Professor Ryan is professor of clinical rehabilitation at Teesside University and a community pain champion for a public health initiative known as Flippin’ Pain. He helped to lead a series of public consultation events that impressed the judges who oversaw the Most Impactful Partnership in Preventative Healthcare category – one of 28 categories featured at this year's event.
Professor Ryan said: ‘We are so proud of this collaboration – it really does prove that by working together we can have more impact and truly affect positive change.'
He added: ‘Our objective with Flippin’ Pain has always been to “flip” people’s understanding of pain – to change the way they think about it, talk about it, and treat it, and this award win evidences that we’re doing just that, and in a really meaningful way.'
The gold award went to a partnership of organisations raising awareness of chronic pain and supporting those affected in the Tees Valley.
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Join HereMarie Ó Mír highlights 'irony' of having no physios or other HSCPs on older people's care commission
The chief executive of the Irish Society of Chartered Physiotherapists (ISCP) has criticised the make-up of new national Commission on Care for Older People, which has been awarded government funding worth about £1 million.
Taking to X (formerly Twitter) last week, Marie Ó M&... Read More
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PhysioUpdate is an independent website and a regular newsletter offering stimulating and practical information to physiotherapy staff with physiotherapy news. We aim to help members of the profession to lead and shape healthcare developments in both the NHS and independent sectors in the months and years ahead. By joining the PhysioUpdate community, you will hear about, and have the opportunity to contribute to, the latest developments in practice, the profession and your chosen speciality.